In these times dominated by communication through social media, “sharing” has become a new ‘must’. Regardless of current trends, it is extremely important for us to share with you the company’s many design development projects. Which is why we have decided to create this magazine, in order not only to tell what we have been doing in the last few months, but also allow you to participate in how the process of strengthening our brand identity translates to different projects and activities that are characterized by a common language.
The photographs for the ad campaign that launched the Yang and Seymour seating systems make an extraordinary contribution to the creation of a style that is now identifiable all over an increasingly global market. A market where the rapid expansion of the network of Minotti flagship stores is taking place, also thanks to the recent openings of the Minotti Miami and Minotti Shanghai stores. This, and many other stories, fill the pages of the magazine.
Our wish is that, while flipping through its pages, you will feel like you are a real part of the company’s life, with an inside look at the intense atmosphere of ideas and inspiration in which we work and the tremendous team effort that goes into every one of our projects.